Why Social Media Matters for SEO
Social media marketing is the process of growing your sales and marketing efforts with increased website traffic, and contact and attention through social media sites.
“Social media” is a catch-all phrase for hundreds of sites that will deliver fundamentally different social environments. For example, Twitter is a social site created to support people in sharing short messages or updates with followers. On the other hand, Facebook is a full-blown social networking site that allows for sharing everything from status updates to photos, joining events and a variety of other activities. There are also specific networking sites for every imaginable topic and social interaction.
How Does Search & Social Media Marketing Work
Social media feeds the ongoing creation of new content. Search engines do consider, in their algorithms, social network engagement as part of their ranking system, but this has been shown not to be their priority. What is a priority is the spread of your brand throughout the internet. This is one way to accomplish this.